Category: Culture

  • Millmont Bus Stop, 5th & Penn Street, 1940s

    It’s Christmastime, snow is falling, and shoppers are catching the bus back to Millmont from 5th & Penn St.

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  • The Hitching Post

    The Hitching Post was a very popular restaurant located in the Springmont section of West Lawn. Built in the 1930s, it was originally a Howard Johnson’s. It then became an establishment called the Imperial Club. Finally, it became the Hitching Post in the 1960s. Countless anniversaries, birthdays, organizational meetings and other celebrations were held here…

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  • Miracle Mart – 2101 Centre Ave

    Miracle Mart was a 50,000 square foot department store on Route 61/Centre Ave in North Reading. There is very little information online about Miracle Mart or its origins, besides that there was a more well-documented and unrelated Canadian department store chain by the same name. Looking at aerial photos of the area leads me to…

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  • Happy Thanksgiving! November 28th, 1974

    Thanksgiving Day also fell on November 28th in 1974. Here is a look at that day’s Reading Eagle: Walter S. Shearer, who owns a poultry farm in Sinking Spring R.D. 6, holds one of his flock. To find out what eventually happened to this turkey turn to page 31 – Eagle Photo That homemade taste…

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  • On this day Nov 18th, 1959

    Future site of Western Electric purchased in Muhlenberg Township TV Stereo Advertisement from Pomeroys Dance to your favorite records plated on the 4-speed automatic record changer or simple add the space-saving stereo amplifier unit and enjoy life-like realism of stereophonic sound. Or just relax and enjoy this big-screen TV. Yours now for the first time…

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  • On this Day – October 16th, 1959

    Above the fold in the Oct 16th 1959 Reading Eagle: Goodbye, Tower Hotel Outside razing work by city workmen is now under way on the Tower Hotel on the crest of Mt. Penn. All usable wood and stone from the historic structure will be stored for future city use. A pavilion is scheduled to be…

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  • Berkenstock's Store Sinky

    Berkenstock Store – “Berky’s”

    If you grew up in Sinking Spring during the 40s, 50, 60s, or 70s you probably remember Berkenstock’s Store, or just called it, “Berky’s” or “Fern’s”*. It opened August 1st 1941. The people who have mentioned it to me specifically remember it being a candy store and calling it Berky’s. There is absolutely no information…

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  • Penn Square Reading

    If you hear someone refer to Penn Square in Reading, they are speaking of the 400 and 500 blocks of Penn Street with the center being 5th Street. It marks the center of downtown Reading, which used to be adorned with shops on both sides of the street. Below downtown Reading is pictured in the…

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  • Seafood Shanty

    The Seafood Shanty was a popular restaurant in Berks County for 23 years. It was technically a chain, with other locations being around the greater Philadelphia area and into New Jersey. The first location in Berks was opened in Exeter township on Perkiomen Avenue. The second location was opened on Penn Avenue in West Lawn.…

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  • Kmart – 45 Years in Berks

    Kmart has been a staple nationwide big box store since the 60s. The company, originally called S. S. Kresge Corporation, dates back to 1899. It wasn’t until 1974 when it broke into the Berks County market, opening a store at the 94,500-square-foot Cumru Township location in Shillington Plaza. According to the Reading Eagle, it featured…

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Berks Nostalgia