Category: Reading

  • Miracle Mart – 2101 Centre Ave

    Miracle Mart was a 50,000 square foot department store on Route 61/Centre Ave in North Reading. There is very little information online about Miracle Mart or its origins, besides that there was a more well-documented and unrelated Canadian department store chain by the same name. Looking at aerial photos of the area leads me to…

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  • Penn Square Reading

    If you hear someone refer to Penn Square in Reading, they are speaking of the 400 and 500 blocks of Penn Street with the center being 5th Street. It marks the center of downtown Reading, which used to be adorned with shops on both sides of the street. Below downtown Reading is pictured in the…

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  • Embassy Theatre 1940s

    Embassy Theatre

    Built on the site of the Empire Theatre. The Embassy Theatre in Reading, PA opened April 4, 1931, with the movie “Stolen Heaven” starring Nancy Carroll. It was owned by Wilmer and Vincent Corp. The Embassy Theatre was designed by Philadelphia architect William H. Lee with his associates Armand de Cortieux Carroll and Charles E.…

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  • 4th of July 1969

    4th of July Through the Decades

    1957 West Reading’s Fourth of July celebration yesterday was a double event. Besides celebrating the holiday the citizens and various organizations in the borough joined in a program in observation of the borough’s 50th anniversary. A spectacular feature of the day was the parade which was held in the morning. Shown above is one of…

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  • Woolworth’s – Penn Street / Berkshire Mall

    Woolworth’s 6th and Penn Reading store was opened on September 20th, 1884, under the name, “Woolworth & Knox”. It was just three doors down Penn Street across from 6th street from the successful Pomeroy’s department store and later moved to the Berkshire Mall. Woolworth’s moved to the Berkshire Mall when it opened in 1970, as…

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  • Earl Building – 525 Penn St

    The M. J. Earl Building pictured around the turn of the 20th century at 523/525 Penn Street in Reading. The Earl Building was built around 1880 on the site of famous Revolutionary War Doctor Bodo Otto’s home and practice. It appears there were a few offices inside. One was home to an office of Prudential…

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  • Classical Record Shop of Reading – 1960

    The Classical Record Shop of Reading has in addition to its large and diversified stock of high fidelity and stereophonic records, the outstanding Pilot stereophonic consoles and components. Mr. William Breitegam, manager, is seen showing a groupo of new recordings to Mrs. Carl L. N. Erdman. These fine selections may be obtained by calling Franklin…

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  • Reading Indians Night Game – 1960s

    It’s opening day for the Reading Fightin Phils! Which means it’s time for a flashback to early 1960s Municipal Field, home of the Reading Indians. In 1952, the Wilkes-Barre Indians, an affiliate of the Cleveland Indians relocated to Reading to become the Reading Indians. The Reading Indians played at Municipal Memorial Stadium for the next decade, capturing the league title in…

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  • The Park Theatre – 1016 Penn St

    The Park Theater opened November 11, 1926, and it was closed by a fire on May 19, 1978. The theater was demolished the following year. James S. Maurer operated the theater as a X-rated movie and live burlesque house, and in 1964 he was arrested along with two strippers in a raid by the Reading…

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  • Paul’s Men’s Shop

    Paul’s was a men’s clothing store at 527 Penn St in the 50s and 60s. Couldn’t find a date on when it closed. Today the building is occupied by a pizza place.

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Berks Nostalgia