Berks County Christmas – Day 15 – Snowfall

400 block of Penn Street in the 1940s after a light snow fall. We see Shaffer Furniture Co, a State Liquor Store in the former mansion that was demolished in May 1980, Acme Market, Ramos Brothers Hat Cleaning, Charles Auto Supply,  and Sunshine Inn (formerly Barbey’s).

Picture from The Passing Scene

Berks County Christmas – Day 14 – Christmas Tree

Fourteenth Day of Christmas – yet another shot of the Christmas tree standing in the center of the circle at 5th and Penn Streets downtown. 1940s

Berks County Christmas – Day 9 – Santa at Pomeroy’s

Ninth day of Christmas – December 7th, 1947. Santa Claus has a line of little children at Pomeroy’s Department store.

Robert Deturk tells Santa what he wants…December 1947…Sixth Floor of Pomeroy’s. It’s likely that some who glance upon this page will experience a deja vu moment, as untold numbers of Reading-area youngsters once stood on this very spot and had their pictures taken. A visit to Pomeroy’s toy department, on the top floor of this landmark business-site, was an absolute must each and every Christmas season. The store’s decorators and imagineers went to great lengths to make the visit memorable. The same can be said for the elaborate show-windows facing Penn and South 6th Streets. One highlight of Toyland many recall was the North Pole-setting with it’s giant igloo that must have stoof 15 to 20 feet high. It was a sight to remember…and it has been remembered by many who wandered around inside.

Berks County Christmas – Day 6 – Penn Street

Sixth Day of Christmas – Light snowfall on a decorated Penn Street in the 1940s. Pictured is both Whitner’s and Pomeroy’s Department stores.

Moore’s Diner

In the 1930’s and ’40s, Walter J. “Bill” Moore operated Moore’s Restaurant chain in Reading, consisting of a restaurant at 4th Street and Penn Street and four diners, each of which were on South 6th Street (Called Moore’s #2), in West Reading (#3), and on 9th and Penn Street (#4), and next to the Colonial Hotel on North 5th Street, between Washington Street and Court Street. When a new post office was opened, this last diner supposedly moved to 421 Penn Street until the seventies.  – Diners of Pennsylvania

Moore's Diner
Moore’s #2 on South 6th Street

Queen City Restaurant, located at Route 10 and Business Route 222 was built by Walter Moore in the mid 1950s. It was originally named Moore’s.

The original weather vane is still on top of QueenCity. In the early 1980s, Philip Row took over what they then called Dempsey’s. In 1990, the current owner Elsayed Elmarzouky purchased what he then called QueenCity. He named the diner QueenCity because he used to work at a diner called QueenCity in New York, where he met his wife. –Reading Eagle

Original Weather Vane
Vintage glassware from Moore’s Diner