Located at the corner of NE 9th Street & Spring Street. The Strand Theatre was opened February 21, 1920. By 1941 it was owned and operated by Goldman Theatres of Philadelphia. It was a fairly large theatre with a balcony, and had a huge wrap-around neon lit marquee. For years it was a neighborhood double feature second run house.
In around 1968, Goldman began to program first run features. In 1970, the Strand Theatre was badly damaged in a fire, which occurred around the same time as a fire which destroyed the Embassy Theatre in downtown Reading. The fire at the Strand Theatre was set by three kids, and it possibly never reopened. In 1972 the property was sold to Budco, however, it was torn down and replaced by a restaurant. – Cinema Treasures