Category: Mall Culture

  • Triangle Factory Outlets

    This interestingly shaped building is located at 1010 N. 9th Street, right where 8th and 9th streets split on the north end of the city. At one point it apparently held outlet stores. This was likely due to the close two block-proximity to the Reading Outlet Center, which has long been abandoned, but is currently…

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  • Berkshire Mall Clock

    The Berkshire Mall was opened in 1970, and had an interesting clock “tower” located In front of what was then a Rite Aid in the south wing of the mall. It was removed at some point, however the same benches remain.  Above you can see the “Listening Booth”, a popular record store. Below you can…

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  • On this Day – August 24th, 1970

    Executives of C.K. Whitner Co. hold the doors open for early-bird shoppers as Whitner’s new store in the Berkshire Mall formally opened today. The men are, left to right, James B. Mercer, vice president, F. Ward Coburn, treasurer, and Calvin K. Whitner, secretary.   (Left) The progress of contruction of a relocated and wider Lancaster…

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  • On this Day… July 12th, 1973

    Above the fold in the July 12th, 1973 Reading Eagle   The Warren Street bypass begins to change as the Berkshire Mall begins to garner more traffic. The 4-lane State Hill Road bridge was replaced with a new structure that would carry 6 lanes, which we still use today. (click image to expand) Berks County…

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  • Fabian Theatre at the Berkshire Mall

    A single-screen cinema, the movie theatre in the Berkshire Mall, showed its first feature August 26, 1970.  It sat where Firehouse Subs and Five Below are now. The venue would be in operation until 1982. From 1970-1973 it was owned by Fabian Theatre, 1973-1982 United Artists and called Movies 1 2 3. It was expanded across…

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  • On this day…May 23rd 1982

    Above the fold in theMay 23rd, 1982 Reading Eagle Kenhorst Fire Company’s 50th anniversary   Pacman tournament at the Fairgrounds Square Mall to benefit the YMCA of Berks county. In sports The early stages of a long decline of Penn Square downtown

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  • Berkshire Mall - center fountain - 1970s

    Center Fountain at the Berkshire Mall

    Before the upstairs food court was constructed in 1989, the Berkshire Mall had a wonderful light & water fountain in the center of the mall. Below are the few images I could find online. If you happen to have a nice image of this fountain, I would love to see it!… email me at [email protected]

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  • The Reading Station Outlets

    The Reading Station Outlets were opened in 1992, to try solidify Reading’s status as “Outlet Capitol of the World”. Unfortunately due to the decline of the city most shoppers preferred to go to the Vanity Fair Outlet stores that were located further outside of the city in Wyomissing/West Reading. By 1995 the owners of the…

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  • The Vanity Fair Outlets

    The Vanity Fair Outlets were established first as Reading Glove and Mitten Manufacturing Company in Pennsylvania in October 1899. The H.D. Lee Company (now Lee) was acquired by the company in 1969 and the corporate name was changed to VF Corporation, a fictitious name that is not even legally registered, to reflect the more diverse…

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